The etymology refers to the canon, as a rule or a body of rules, or axiomatic or universal standards. It exists in arts: sculpture, music, script writing, etc. The notion of canon law is also used in the domain of religion.
In mathematics, and engineering, a canonical form is, similarly, a preferred notation, or a unique and natural form, or representation, of an object, a formula. For instance, a canonical basis is a basis of a vector space (an algebraic structure in general) that refers to a precise context, like the standard basis defined by the Kronecker delta.
In some sources, for linear digital filters, canonical forms refer to sets of structures that are optimal in some sense, with respect to some basic operations (available to a processor, for instance). The most common is the reduction of the number of delays, it is often associated with the name "Direct Form II" (excellent online tutorial by J. O. Smith):
In summary, the DF-II structure has the following properties [...] It
is canonical with respect to delay
In theory, one could look for canonical forms with respect to others quantities. In practice, the delay minimization is the most standard, thus the most canonical of the canonical forms. By metonymy, the delay canonical form is thus called "the canonical form".
Other occurences of canonical forms may appear with state-space formulations for filters. In control theory, one may find for instance Observable Canonical Forms and Controllable Canonical Forms.