Start by finding the frequency response of the pre-emphasis filter. By the way, this is an FIR filter, so there are no filter poles, only zeros.
For the frequency response, substitute $\exp\left(j\frac{2\pi f}{f_s}\right)$ for $z$ (where $f_s$ is your sampling frequency). This yields
$$H(f) = 1 - a\exp\left(-j\frac{2\pi f}{f_s}\right)\quad \text{or}\quad1 - a\left[\cos\left(\frac{2\pi f}{f_s}\right) - j\sin\left(\frac{2\pi f}{f_s}\right)\right]$$
For the purpose of pre-emphasis, you are probably most interested in the magnitude response. This is a complex function, so the magnitude is given by (after massaging a little):
$$\lvert H(f)\rvert = 1 + a^2 - 2a\cos\left(\frac{2\pi f}{f_s}\right)$$
Plot this funciton and you will see that it is a highpass response with a maximum at $1/2$ your sampling frequncy and that the filter coefficient $a$ affects the gain, roll-off and DC component of the "message" signal you are processing. The choice for $a$ depends on the nature of the medium or channel that will be used to store or convey the message signal.
What exactly is the signal that you will be applying pre-emphasis to?